Michelin and Enviro Strategic Partnership

Scandinavian Enviro Systems and Michelin have agreed a strategic partnership, with Michelin taking a 20% stake in Enviro. Key aspects of the partnership are deploying Enviro’s technology at a larger scale, and a supply agreement between the two parties.

This is a strategic change for Enviro providing it with the platform to deploy its technology globally. Michelin has long stated its commitment to sustainability and the environment, in particular to the Circular Economy; this is a major step in that direction.

The partnership illustrates how far and how rapidly the tyre industry has moved in just the last 3 years. When we started exploring tyre pyrolysis in the UK there was scant interest in recovered Carbon Black from tyre manufacturers. For good reason. They’d historically been provided with a wide range of poor quality products from a nascent industry also unable to deliver quantity or consistency.

Whilst rCB is not the same as virgin carbon black, Enviro has demonstrated it can deliver high and consistent quality, in turn allowing rubber technologists to formulate and deliver consistent results from derived compounds.

So, Enviro’s technology works and this agreement is a major endorsement. To deploy it at scale also requires commitment from the tyre industry. This agreement also delivers that commitment.

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